+1 (561) 664-0406 info@sumgoodmedia.com

SumGood Media

An agency built to create value.

We possess a wide array of expertise and skills as they do to

drive for active, positive change. We are most proud of our

diversity in background, expertise, and industries.

About us

SumGood is powered by people that possess as wide an array of expertise and skills as they do to drive for active, positive change. We are most proud of our diversity in background, expertise, and industries. To be a disruptor, you need the right breadth of experience— not just agency experience.

Lakshmi Sinclair

VP of International Relations

Lakshmi’s father was a diplomat with the Foreign Service. As a result, Lakshmi grew up in far-flung places around the globe, everywhere from South East Asia, Europe, and Africa, to Kuwait…

Darius McCray

Creative Collaborator

Darius McCrary is best known for his role as Eddie Winslow on the long-running television series “Family Matters.” He began his career in Hollywood at the age of nine and has continued to provide performance excellence in multiple films, television, theater, and music projects.

Thomas Catlett Cifelli

Legal Counsel

Originally hailing from New Jersey, Tom has been a full-time practicing attorney since 2012. During his first few years out of law school Tom was employed as an in-house counsel for, SpaceAge Consulting Corp., a software consulting company based in Jersey City, NJ.

Campaigns

Clients

Revenue

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PROCESS MATTERS

We remove subjectivity and project fragmentation and replace them with deadline-oriented & data-driven methodologies.

CREATIVE COLLABORATION

Communication creates clarity. At SumGood, our relationships are partnerships, with a common goal of engineering success through well-planned and well-executed strategies.

ALIGNMENT & EXECUTION

Organization is the key to operating a campaign that’s deadline-ready, and results-driven. SumGood utilizes a variety of tools to achieve goals and enhance transparency.

FINANCIAL INTELLIGENCE

Everything we touch has financial implications—whether cost savings, improving margins, or generating new revenue streams. We’re not only aware of these considerations, we’re bound by them.

An agency built to create real value

Services

Campaigns

Drive consumer action and engagement.

Great advertising marries the message, medium, and target. It’s a mathematical formula that can be modeled, adequately planned, and supercharged with brilliant creative work. We first focus on the math, build comprehensive plans, underpin sound deployment strategies, measure with analytics, and craft disruption together.

Creativity can be subjective. Results are anything but.

  • Digital Advertising
  • Social Media Marketing
  • Experiential / Trade Shows
  • SEO / SEM
  • Lead Generation
  • Email Marketing
  • Marketing Automation
  • Outdoor Media
  • Television / Print Media
  • Crowdfunding Campaigns

Branding

The craft connects the brand’s mission, vision, and purpose.

Engineering a relationship with the customer is a delicate art form. Trust, confidence, affinity, familiarity, and beauty are all essential to consider. The infusion of these elements that make or support buying decisions can be the difference between success and failure. From significant government transportation and infrastructure, food and beverage, financial institutions, consumer packaged goods, electronics, and more, SumGood has been the architect of brands large and small.

We focus on growth from any stage of the company lifecycle. Whether a startup or corporate spin-off, new product release, or enterprise refresh, we’ve executed strategic brand developments for more than 100+ companies worldwide.

  • Brand DNA
  • Uniforms & Apparel
  • Positioning
  • Messaging
  • Brand Guidelines
  • Packaging
  • Voice / Tonality
  • Collateral & Sales Materials
  • Logo Design
  • Presentations & Demos
  • Retail Design
  • Merch

Art is a process.

Make the story purposeful and compelling.

We define and craft visual stories through discovery, pre-production, production, and post-production to ensure every creative element is purposeful, meaningful, and powerful. Good content captures attention instead of engagement. Great content captures the imagination. Working with storytellers that understand customer behavior and are intimately in sync with an overall strategy for acquisition is truly what sets SumGood apart.

  • Casting
  • Directing
  • Scriptwriting
  • Storyboarding
  • Aerial Photography 
  • Cinematography
  • Location & Set Design
  • Sound Design
  • Music Score
  • Animation

 

  • Product Photography
  • Editorial
  • Event Capture
  • TV Commercials
  • Short Film / Docuseries
  • Social Media Content

Platforms

Foster engagement across digital landscapes.

We design functional interfaces for an aesthetically pleasing digital presence that helps tell a story and boost brand performance. Each site page and app screen relays an intuitive UX/UI design that maximizes visitor interaction with the help of data-driven research. We’re attuned to the trends and as responsive as our design– helping you engage consumers across the digital landscape.

  • Responsive Design
  • E-commerce
  • UX/UI design
  • Corporate Websites
  • WordPress
  • iPhone/iPad /Android apps
  • Custom CMS
  • SaaS design
  • B2B, B2C, Gov’t platforms
  • Custom Development
  • ADA Compliance
  • API Integrations
  • Auditing / Consulting
  • Shopify & Shopify Plus
  • BigCommerce
  • Analytics Integrations
  • User Testing
  • Content Migration
  • ERP/CRM Integration
  • Quality Assurance

 

Contact

Email

info@sumgoodmedia.com

phone number

+1 (561) 664 0406